Thursday, September 21

Tag: logo design


Logo Designing And Its Types

The term logo originated from the Greek logotype, meaning “word,” and logos is a shorthand way of referring to a brand or company. As such, there are seven major types of logo designs that reflect different aspects of identity: 1. Word marks: These logos consist solely of text and are used to represent brands with a strong identity. Word marks help create immediate recognition for a brand name or slogan, and communicate the company’s values without having to rely on symbols. 2. Letterform: This type of logo is based primarily around one letter, which is often modified in an interesting way to create a unique logo. Letterforms are perfect for short and snappy branding, as well as creating memorable logos. 3. Pictorial Mark: A pictorial mark is an image or icon-based logo ...